Presentation is key in antenatal information, research suggests

OBGYN_Nursing_Occupational MedicineThe font type of written text and how easy it is to read can be influential when it comes to engaging people with important health information and recruiting them for potentially beneficial programmes, new research by The University of Manchester and Leeds Beckett University has found.Led by Dr Andrew Manley, a Chartered Sport and Exercise Psychologist and Senior Lecturer in Sport and Exercise Psychology at Leeds Beckett, the study – published in the latest issue of Patient Education and Counseling journal – assessed the extent to which the title and font of participant information sheets can influence a person’s perception of written information.Thirty-five pregnant women and 36 trainee midwives took part in the research and were randomly presented with one of four participant information sheets describing an antenatal programme.

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